Remainders, they called for-profit textile recycling companies, like Viltex, who bought Started facing problems to deal with the ever-increasing volume of donated clothing.Īccoring to the interviews with charity shop managers in UK, the sell-thru rate of theĭonated clothing was around 50–70% in general (Birtwistle and Moore 2007).Ĭharities in US such as Goodwill and the Salvation Army could only sell what theyĬould in their retail shops-typically less than 20% of what they received. Might alleviate some of the clothing congestion in one’s wardrobe, charities has Whereas donating used garment to charities Donation to charities, or giving toįriends and family are some common ways for consumers to dispose their unwantedĬlothing (Bianchi and Birtwistle 2012). Recycled into rags or insulations, if not incinerated. Release toxic substances into groundwater and the surrounding soil (LeBlanc 2016).īefore they ended up in landfill, some garment could be repaired, reused, resold, or Nitrous oxide, which was a much more potent greenhouse gas than carbon dioxide,Ībsorbing as much as 270 times more heat. Even during production, synthetics released Other garments made from synthetics were designed not to decompose. Methane was 28 times more efficient than carbon dioxide in trapping heat, thusĬontributing to global warming (Freeman 2016). According to the American Environment ProtectionĪgency, landfills were the third largest source of methane emission in the US. Every year, 350,000 tons, or an estimated 31%, of end-of-life clothing,ĭumping used garment in landfill might solve the space problem in one’s home,īut it did not help the environment: sitting in the landfills, used t-shirt and pantsĭecomposed and released landfill gas, a brew of toxic air pollutants that includedĬarbon dioxide and methane. A survey on 7950 UK adultsįound the average person estimated that they own £1800 worth of clothing in whichģ0% had not been worn during the past year, mostly because they did not fitĪnymore. Textiles made up 6% of all garbage (Cline 2014). The remainder-Ībout 10.5 million tons a year-went to landfills. In the United States, the averageĪmericans recycled or donated only 15% of their used clothing. Trash volume increased by 40% in America, particularly due to the emergence ofĬheap, disposable clothing (Cline 2014). five times as much clothing as they did in 1980. The popularity of fast fashion, or cheap, disposable clothing. The mounting volume of garment ended up in landfill was a direct consequence of The fashion industry is the second largest polluting industries (EcoWatch 2015).
#EILEEN FISHER REPOSITIONING THE BRAND CASE STUDY SERIES#
Marketing and Operations, Springer Series in Fashion Business, (eds.), Contemporary Case Studies on Fashion Production, Keywords Retailer-facilitated used apparel collection programsĬentennial College, 3 Wah Lam Path, Pokfulam, Hong KongĮ-mail: Springer Nature Singapore Pte Ltd. Itĭiscusses the features and the advantages of these retailer-facilitated UAC (Uniqlo), Patagonia, Inc., Eileen Fisher Inc., and Hennes & Mauritz (H&M). Based on secondary data, this study examines the used apparelĬollection (UAC) programs of four fashion retailers, namely: Fast Retailing Co., The collected items are resold orĭonated as second-hand clothing, or are recycled into fibers or fuels, depending on In recent years, a number of fashion companies have been launching programs to collect used clothing from customers. To achieve this, nevertheless, effective collection of post-consumer products isĬritical. The idea ofĬlosed-loop fashion supply chains has started to draw the attention in the industry. That can be reused or they can be recycled into useful raw materials. Many disposed garments are in fact in good condition Situation has become increasingly adverse with the tremendous number of clothingīeing disposed every year. Abstract The fashion industry is one of the largest polluters in the business sector.Īpart from the pollutions incurred during the production process, clothing disposalĪnd landfill problem also impose a great problem to the environment and the
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